Nintendo is no stranger to a trademark application, but its latest batch is worthy of note because of how non-gamey it is. You see, instead of bagsying the use of a particular mechanic or other software-related gimmick, Nintendo appears to be trademarking its properties for use in the food and accommodation sector (thanks for heads up, Automaton).
As reported by the Japanese news outlet ITmedia, a public bulletin from Japan's Patent Office revealed that Nintendo applied for 10 different trademarks on October 11th. All were filed under 'Class 43', which, Automaton notes, includes hotel accommodation, food, and drink.
The trademarks cover a range of Nintendo IP — Animal Crossing, Animal Crossing: New Horizons, Splatoon, Smash Bros. and Pikmin — with the applications laying a claim to the game/series titles, abbreviations and logos.
The question is, what's Nintendo cooking up? In recent years, the Big N has been keen to expand its reach beyond just video games and the likes of the Super Mario Bros. Movie, Super Nintendo World and the Nintendo Museum have shown that in practice. This, however, offers the potential to stretch that reach even further.
Whether it is Splatoon sweets, Smash Bros. sandwiches or a full-blown Animal Crossing hotel, these trademarks give Nintendo the chance to spread into the food and accommodation industry in a bigger way than it already has. Either that or we can expect more dining and lodging options at Super Nintendo World in the future — yeah, that seems more likely, honestly.
Would you like to see Nintendo expand its reach into the food and accommodation sector? Let us know in the comments.
[source automaton-media.com]
Comments 18
Maybe they'll open hotels next to the universal sites they are appearing at and sell some funky food at them. They have history for owning hotels!
Nintendo Love Hotels 2: let's-a go!
I gladly take a Smash sandwich.
Looking forward to seeing what these will end up being!
Pikpik carrots are real!
In before someone says something like 'Oh, are they going claim the trademark for a smash burger? Well, it already exists! Gee, Nintendo!'
Ok, but seriously let's have some fun with the menu items
Also, a fast food place based on Gourmet Race. You pay a fee to run through an obstacle course and grab as much food as you can. If you don't beat your opponent or get less food than them, you don't get fed. Sorry
This is most likely expansion plans for Comcast, which means don't expect to see any of these for a hot minute. Theme park time is always a much longer scale than normal time; even if it isn't Disney Imagineering trying to make projects go as long as possible for the sake of Job security
Sounds to me like potential Nintendo theme park expansions.
And honestly, if Nintendo add a Pikmin themed area and food to their current parks I'm there as soon as humanly possible! Make me feel like I've shrunk down to Pikmin size!
Animal Crossing is also such a no-brainer for the theme parks, especially for accommodation! Who wouldn't want to stay in a hotel ran by Nook and Isabelle, getting breakfast each morning from Rooster's cafe??
I'm betting on thematic restaurants, not unlike the cafes they have in Japan
Smash Bros ANYTHING in real life would be kick*ss.
Is Nintendo future-proof now like Disney? It seems that they are really going into experiment avenues of late and investing in a lot of side-ventures. Diversifying their entertainment will also help in the long-run as well. Stuff like this couldn't happen during the Wii U era at all
Maybe something not Japan-exclusive or west coast BS?
Mmmmmmm.... Pikmin.......
Hmm this sounds interesting 🤔...
Had to look up the word ‘bagsy’. don’t think that word made it out here
A Super Smash Burger sounds good right about now.
Nintendo always flexing on the homebrew burger scene.
Not Nintendo bringing back love hotels, to combat the declining birth rate in Japan.
Leave A Comment
Hold on there, you need to login to post a comment...