There have been plenty of rare and elusive Nintendo consoles over the past few decades, either released as one-offs or under limited circumstances, and the 'McDonald's DS' is right up there as one of the more quirky system variants.
You might know about it already – McDonald's-branded Nintendo DS consoles were sent out to Japanese McDonald's branches back in 2010, only ever being shared internally before eventually being returned to Nintendo. Or at least, they should have been returned.
Never officially released to the public, the systems were shipped to stores alongside a game cartridge called eCrew Development Program, which teaches new staff how to cook and serve items from the McDonald's menu using a food preparation simulator and includes player profiles and performance statistics for managers to assess.
A very small handful of these units have sneaked out into the public (five are known about if you believe Wikipedia), and one of them is owned by Twitter user, @XX_750000. Over the past few months, they've been sharing photos of the system, as well as detailed looks at the manuals which come with the included cartridges.
Here's the manual for eSmart 2.0, a newer and rarer version of the training program:
If you're wanting to get your hands on one of these yourself, well... Good luck. They're so rare that spotting one for up sale is a hard enough task itself, and when they do appear, they don't come cheap!
Comments 19
It's been pretty well documented now I think. Pretty cool though!
Never heard about these before. Would certainly be a cool thing to collect. I love gaming collectibles like these with stories behind them.
These are nice but they can’t play dance dance revolution sp advance maximum boost turbo gx. These are disappointing.
It would be nice if that McDonald's DS came bundle with a free version of Treasure's Ronald McDonald's Treasure Land Adventure for the Sega MegaDrive.
Nick Robinson's YouTube video on the history of, and his adventures obtaining, this thing is amazing.
I can't believe another has been found. What a weird but wonderful piece of history! 🍟
now we just gotta get this dumped somehow :V
@CharlieGirl shame about the whole, being made by nick robinson part (in fact, I think there was a prior article about this, though i can't be sure since it's deleted, in 2019 that was deleted because of his attachment to it? but all I can find are the replies to the deleted tweet about the article...)
@CharlieGirl I hope this file can put on the internet just like the Nick got so people can go through and have a look at the differences.
Insane. Imagine getting your hands on one of these. It’d be like finding a fresh lettuce leaf in a Big Mac.
@Maxz i'd be shocked to find a leaf of any kind in there, it's like fake easter grass more than anything
Cool to see more about these!
@somebread So they deleted an article just because its about a guy SJWs wants to cancel?
Boy would I be ashamed if that was the DS I owned.
After reading that, my minds gone a bit wild.
Firstly I started thinking how this was stolen from McDonald's... then I thought of Indiana Jones and replaced Indy with Ronald Mcdonald.
"That belongs in a McDonalds"
"So do you!"
I enjoyed it...
@CharlieGirl Nick Robinson’s YouTube channel is a goldmine for deep dives into things that don’t reeeeally matter, haha. I love it.
I hope it gets dumped online soon so everyone can play it just like the first one has. And also have all its music uploaded as well for our hearing pleasure. This game needs to be properly documented and preserved asap.
@Tobiaku i mean, i have no idea one way or the other, all i know is people got upset and then the article and all tweets mentioning it were deleted with no fanfare
all that's left are a handful of twitter replies
(ness below me was right, though, he is a harasser)
Removed - flaming/arguing
@Chibi_Manny It was already dumped about a year ago by Nick Robinson, don’t know if I’m allowed to share the link but it’s in the description of his video about how he got one, which is definitely worth a watch: https://youtu.be/-e6xOBCAVvA
He also posted some of the music
@fakemaze739 He only dumped the eCDP, not the eSMART 2.0. That one remains undumped.
The eSMART 2.0 is significantly rarer.
I can't imagine learning how to properly prepare food via a DS game of all things. Wouldn't it be easier to just show the new employee by example? But I suppose this is McDonalds we're talking about, that ain't real food anyway;).
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